What’s a client avatar and what does it have to do with creating relevant content that attracts borrowers and grows your pipeline?

Find out during this webinar that offers a unique perspective for determining which types of borrowers and loans you want to focus on.  

Learn how focusing on 3 distinct client avatars allows you to:

• Attract your ideal borrowers
• Connect more personally
• Build a business that feels strategic and aligned

Bonus: Watch a demonstration of how to use client avatars in your social media outreach!