As MGIC Senior Marketing Analyst, Zak manages MGIC's LinkedIn, Facebook and Twitter accounts. He studied social media while he earned his bachelor's degree in communication arts from the University of Wisconsin – Madison in 2012. With relationship building and referral generation experience as a former recruiter, Zak is perfectly aligned to teach mortgage professionals how to use social media tools (Facebook, LinkedIn, Twitter) to better their business. In his Digital Marketing role, Zak also researches, writes and edits web content on all topics related to the mortgage industry and loan officers in particular.